In reality, SEO is not all that hard.
But for those that are technically challenged it can be quite a task. If your here, I know your looking to recieve a TON of free traffic from the search engines.
If your new to all this, then it’s important to know and implement the basics to the site your trying to promote.
-
Search engine optimization is made up of three things!
- Keyword Research
- On Page Optimization
- Off Page Optimization
-
Keyword Research
Doing good keyword research is were it all begins, if you mess this up then your SEO campaign won’t see good results. Most people try to go after keywords with lots of traffic and search volume.
This can be VERY lucrative if you can get on the first page of Google, but these keywords have HEAVY competition and you will most likely get no where.
You must go after keywords that have low competion but a decent amount of search volume.
That way you can receive easy rankings and a ton of traffic with ease!
-
On Page Optimization
Once you have the keywords that you will be targeting you must optimize your website for these keywords so that Google recognizes your website.
This includes places in the keywords in your Title, Meta Keywords & Description tags.
Your content must also be relevant to your keywords. There are most things that go along with this, but this is the basis of it.
-
Off Page Optimization
This is simply the process of building links to your site to increase your link popularity.
Whichever site has the most backlinks with the right anchor text, wins the SEO war and holds the TOP Google spot!
There are many different ways you can build links such as:
- Commenting on blog post
- Submitting articles to directories
- Submitting content to Web 2.0 sites
- Making forum post with a link to your site in your signature
- Bookmark your site with different social bookmarking sites
And the list goes on and on!
-
When you combine those three activities and do them correctly you will easily outrank your competition on Google and any other search engine.
{ 2 comments }